From 9,400 products to launch in 14 weeks.
Catalog cleanup, vehicle fitment, storefront design, dealer purchasing, development, and SEO move together—not one after another. HH Muffler sees working outputs from week 2 and a complete B2C staging store by the end of week 8.
What HH Muffler sees—and when.
Each milestone ends with something concrete to review. Consolidated approvals within two business days keep the launch target intact.
Foundation and risk control
Kickoff, technical capture, catalog sample, B2B rules, app review, and fitment-source audit. Deliverable: confirmed scope, risk list, and working schedule.
Architecture and fitment proof
Sitemap, collection logic, product field map, keyword model, and a working Year/Make/Model proof of concept. Deliverable: approved architecture and validated mapping route.
Core experience design
Homepage, vehicle collection, standard collection, product detail, dealer ordering, and mobile views. Deliverable: approved clickable direction for every core template.
Storefront build
Theme configuration, custom sections, search, filters, product templates, and early catalog batches. Deliverable: a working B2C staging store by the end of week 8.
Catalog and fitment at scale
Automated cleanup, image processing, priority copy, redirects, full fitment import, and exception handling. Deliverable: weekly catalog and fitment QA reports.
Dealer commerce and SEO
Company accounts, catalogs, price tiers, quantity rules, quick order, analytics, schema, redirects, and search migration. Deliverable: a complete B2B and SEO-enabled staging experience.
QA, user testing, and training
Catalog, fitment, B2C and B2B checkout, performance, browser, analytics, and redirect testing. Deliverable: launch candidate, training, and final approval checklist.
Controlled production launch
Final catalog sync, redirect validation, go-live, crawl checks, transaction monitoring, and issue triage. Deliverable: the new HH Muffler store live in production.
30 days of launch support
Defect support, indexation review, analytics monitoring, and operating handoff. Weeks 15–16 remain available only if data, integrations, or approvals create a genuine launch dependency.
What makes week 14 achievable.
Catalog, design, development, fitment, B2B, and SEO run in parallel under one project owner.
Fast access to the source of truth.
Previous web design projects.
Examples of the kind of ecommerce, search, brand, SEO, and B2B experience work behind this plan.
Visual Shopify merchandising, collection-led shopping, gifting paths, and detailed product presentation.
View website Pigeon SingaporeBrand education and direct commerce working together through clear category and support journeys.
View website CuddlyNestSearch-led discovery, scalable landing pages, and structured navigation across a very large inventory.
View website X0PA AIProfessional B2B product, solution, education, and conversion journeys within one clear experience.
View website AcelerarService positioning, conversion pages, operations-led content, and clear quote pathways for business buyers.
View websiteInformation architecture, product/category content, redirects, technical cleanup, and launch monitoring for organic growth.
Included in scope